The writers at Yahoo! don’t have to be experts in the subjects they’re writing about. They don’t even have to be accurate. And that’s never more true than when they’re writing about human beings. Misspelled names pop up every day on Yahoo! If you were the writer, how many of these names could you spell correctly and how many would you have to Google?
If you’re writing for Yahoo! Movies, could you spell Malik Bendjelloul and Daniel Day-Lewis?
Did you know this should be Mike Myers?
And that Keanu’s last name is Reeves:
Could you spell Katharine Hepburn?
or Toulouse-Lautrec?
If you wrote for Yahoo! omg!, would you have to Google Patricia Field to get her name right?
And would you search for Sacha Baron Cohen to learn that his last name is Baron Cohen, not Cohen?
If you were a Yahoo! News scribe, would you recognize Nicolas Cage?
If you worked for Yahoo! Shine could you spell Alexander Skarsgard?
or Caroline Sieber?
Or Dario Franchitti?
If you can’t spell those names and you can’t be bothered to do 15 seconds of research, you too could work for Yahoo!.
February 18, 2013 at 9:28 pm
Is Sacha really a Baron? (PS: The combo name “Baron Cohen” seems to be not that uncommon:
“Simon Baron-Cohen is Professor of Developmental Psychopathology at the University of Cambridge and Fellow at Trinity College, Cambridge”
February 18, 2013 at 9:39 pm
According to Wikipedia, “His paternal grandfather, Morris Cohen, who was from Pontypridd, Wales, had added “Baron” to his surname.”