Your readers are sure to delight in this

If you’ve wondered why the writing on Yahoo! Makers is so amateurish and juvenile, take a look at this excerpt from an article written by the site’s editor in chief:

thanksgiving lc diy

She’s obviously a tad confused. She probably thinks that the word holiday should be capitalized, and not the name of the holiday. And she’s a little confused about you’re (which is short for you are) and your (which is the possessive pronoun).

Perhaps she just takes a very relaxed view about grammar and spelling and word usage. Perhaps that’s not a great attitude for an editor in chief.

Capitalizing on Thanksgiving

Retailers are capitalizing on Thanksgiving with Black Friday bargains. Websites are capitalizing on it, too, with news stories and recipes focused on the holiday. So, with Thanksgiving in our face every day and everywhere, why don’t the editors for Yahoo! Shine know that it needs to be capitalized?

Let us give thanks

Let us all be thankful that with the end of the Thanksgiving weekend approaching, we’ll also see the end of the downgrading of this national holiday to a mere common noun. The Yahoo! Messenger blog decaps not only Thanksgiving but also Pilgrim:

thanksgiving-messenger-blog

Defying explanation

I cannot imagine how a writer could make the mistake of not capitalizing Thanksgiving. But it’s happened before on Yahoo! Shine and it’s happened again:

menus-shine-food-1

It’s the kind of sloppy error that sends editors to the freezer searching for the peppermint schnapps. If you want to avoid further upsetting an editor, then don’t confuse than for then and don’t confuse the underscore for an actual punctuation mark:

menus-shine-food-2

The magazine Bon Appetit and its companion Web site are proper nouns, deserving of capital letters:

menus-shine-food-4

The only explanation I have for that error is that the Bon Appetit logo is all lowercase, and the writer mistakenly believed that you follow the style of the logo. Not so.

The following paragraph contains several errors, but I’ve circled only the most egregious. Can you guess what the error is?

menus-shine-food-3

If you guessed that the apostrophes are unnecessary, you’d be right. But you’d miss the most amusing error of all. The Thanksgiving menus in question are actually for folks in their 20s, 40s, and 60s. It’s an error that absolutely defies explanation.

Thanksgiving without a cap

Imagine a Thanksgiving without its capital letter. It’s hard to imagine that anyone could misspell this annual holiday, but someone at Yahoo! Shine manages to:

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